ABOUT
Meet John Shepherd, Founder of ‘Shepherd Shearer’, based in Crookwell, NSW AUSTRALIA.
Shepherd Shearer’s Vision – To rekindle human activity in wool growing areas that in turn increase comradery in rural Australia.
Shepherd Shearer’s Mission – By telling stories of country farmers in a relax style, delivered consistently to encourage consumers to increase knowledge and fascination of wool.
Shepherd Shearer started an innovation revolution and changed the wool industry.
In 2026, Shepherd Shearer disrupted the billion-dollar wool industry, starting by the way shearers shear each sheep forever by inventing the ‘Shepherd Shearer handpiece’: a long-time dream after infinite number of trials and tribulations, that also inspired several other innovative ideas that will be brought to the market over time. Every story, every purchase, every piece of woollen fabric, and everything you’ve ever wanted to wear — simple and long-lasting.
Shepherd Shearer continues to expand our offerings, powering our community to become more stronger, more prosperous and have more fun with wool. All while contributing to a more sustainable future of the wool industry.
A community that shares more than just ideas.
Shepherd Shearer is not just a business; Shepherd Shearer is a community — one that innovates everything from shearing sheep, telling stories about life on the land, to inspiration and further ideas.
When you’re able to wear what makes you feel your best, you can be your best. And with the support of the best woollen retail shops, women can more freely express themselves and dress for the incredible lives they lead. Shepherd Shearer encourages you to explore all the different aspects of these retail shop’s style, whether it’s colourful outfit for every day or a special occasion, or finding a designer piece to keep forever.
Thank you for wooling with us!
From innovation to telling stories and beyond, Shepherd Shearer is broadening your vision to become the starting point for your involvement in the wool industry — offering a variety of ways to experience the best enjoyment you can have with wool, wool accessories and more.
Based in Crookwell NSW and we are just getting started. Join us.